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MOLESKINE

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Wikipedia 的 Moleskine 介绍

MOLESKINE在二十世纪已经成为欧洲艺术家和知识分子手中的传奇笔记本。有凡高(VanGogh)到亨利马蒂斯(Henri Matisse),甚至一些极具代表性的人物、很多草稿、笔记、计划、构思甚至激动的情感都在变成名画及惊世之作之前,被一一记录及收藏在这本可靠及信赖的袖珍旅游伴侣之上。凡高先后用过7本Moleskine,内里全部记载着的手绘草图甚至完成作品,当中更包括其著名作品《Vase with Sixteen Sunflowers》《Vase with Twelve Sunflowers》。现收藏于荷兰阿姆斯特丹的梵高博物馆内作展览。除凡高外,美国小说家海明威(Emest Hemingway)及法国画家马蒂斯(Henri Matisse)亦同样是Moleskine的fans.能够深得多位艺术家的欢心,证明 Moleskine的确魅力非凡。

这个存在已久的传统被旅行作家BruceChatwin传播下去,他在Rue de L’ Ancienne Comedie一件巴黎文具店购买他的Moleskine笔记本,数年之后,渐渐变成了他的老习惯。

在他未选用Moleskine之前,他需要自己在簿内记下每页的数字,更为怕有一天遗失了他的笔记本,他在内页写下他的名字和最少两个不同国家的地址,更写下留言承诺假若谁拾到并交还此笔记本定必收到报酬。

他更把此方法建议给他的好友Luis Sepulveda,当Chatwin第一次送Moleskine产品给他作旅游前的礼物,他们二人便计划开始合力于Patagonia承办 Moleskine。那时候,根本不用怀疑Moleskine有多珍贵,因为连最后一个Moleskine厂商,一家家庭形式运作的小公司都已在1986 年停产。

“Moleskine已经停产”这一句简单短小的句子就是Chatwin去澳洲之前购买一百本Moleskine 解释。并不夸张,他找到Moleskine对他来说根本还未足够。

现在,Moleskine正式回来了!这个谨慎朴素,包含非凡的传统的保管者曾被遗失多年。近年才由意大利的Modo&Modo继续生产,现在开始又回复他的旅程。时至今日,Moleskine已经成为一个艺术园地,让各地的用家分享个人创作。


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Inside view of a Moleskine ruled notebook; the elastic band is visible on the right, as is the bookmark in the center.
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Inside view of a Moleskine ruled notebook; the elastic band is visible on the right, as is the bookmark in the center.

Moleskine is a brand of notebook manufactured by Moleskine srl, an Italian company. Although the name implies otherwise, the notebook is not bound in moleskin, but in oilcloth-covered cardboard. Other distinct features include an elastic band to hold the notebook closed, a sewn spine that allows it to lie flat when opened, rounded corners, a ribbon bookmark and an expandable pocket inside the rear cover.

The modern Moleskine is fashioned after Bruce Chatwin's descriptions of the notebooks he used and is not a direct descendant of the original moleskine. Chatwin used similar notebooks constantly throughout his travels, and wrote about them glowingly. His original source of notebooks dried up in 1986, when his Paris stationer informed him that the last moleskine manufacturer, a small family-run firm of Tours, had discontinued production that year after the death of the owner.

Aside from Moleskine, there are now a number of companies that produce notebooks similar to Chatwin's description, including Lama Li Travel Journals, Derwent, and Hand+Book Journals.

目录

Moleskine srl and the Moleskine

Although Moleskine srl claims their notebook has been used by well-known artists and writers, such as Picasso, Matisse, and Hemingway, the brand Moleskine was officially registered only in 1996. Francesco Franceschi, head of Modo & Modo's marketing department, was quoted as saying, "It's an exaggeration. It's marketing, not science. It's not the absolute truth."<ref>Template:Cite news</ref> One writer who has confirmed using them is Neil Gaiman, who wrote about his love of Moleskine notebooks on his blog.<ref>Template:Cite web</ref> Dutch screenwriter Simon de Waal also uses Moleskine notebooks. In an interview he said he uses the small Moleskine books for making notes on research and keeping ideas, and a large notebook for each script and book he writes.Template:Fact Dave Eggers uses Moleskine notebooks for his writing while he travels, and his book of short stories How We Are Hungry was originally released in a cover imitative of a Moleskine journal.<ref>Template:Cite web</ref>

In 2006, Modo & Modo, the old Italian publisher, began looking to sell the company or partner with someone to help it expand. According to a 2006 article in The Daily Telegraph, the company reports that its small staff was unable to keep up with demand.<ref>Template:Cite news</ref> In August of 2006, the French investment fund Société Générale purchased Modo & Modo for 60 million euros.<ref>Template:Cite news</ref>

Moleskine's product line

Modo & Modo's Moleskine product line
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Modo & Modo's Moleskine product line

Moleskine srl sells Moleskine notebooks in many varieties, and frequently introduce new variations on the basic notebook (such as storyboard and reporter versions).

Current products

The "standard" notebooks come in two sizes, pocket 9 by 14 cm (3.5 x 5.5 inches) and large 13 by 21 cm (5.25 x 8.25 inches). In addition to those sizes, there is also an extra-large 19 x 25 cm (7.5 x 9.75 inches) size.

  • Pocket notebooks are available in many varieties: ruled, squared, plain, address book, info book, and music (192 pages each); sketchbook and storyboard (80 pages of heavier paper); Japanese pocket album (60 zig-zag folded pages); and memo pockets (six pockets instead of paper).
  • Large notebooks are available in ruled, squared, plain, and address book (240 pages); sketchbook, with 100 pages; and memo pockets (six pockets).
  • Diaries come in large, extra-large, and pocket sizes, as above, and in "diary" and "weekly diary" versions. Weekly Notebooks are also available. These feature a new layout, with the week at a glance on the left and plain notepaper on the right. The 18 month version runs from July to December. They have soft covers (like the Cahier range) and are available in pocket (9×14 cm), large (13×21 cm), and extra-large (19x25 cm) sizes. In addition they have a thinner paper than the traditional notebook to allow the lines from the notepaper to be viewed through the page. They have an interior back pocket.
  • Cahier (Fr. for "notebook", pronounced kah-yay, Template:IPA) notebooks are thinner, and come in sets of three. They are also available in two different colors, black or buff(kraft). They have a thin, flexible cardboard cover, without the durable oilcloth cover, and also lack the bookmark and elastic closure present on the other notebooks, and have a visible stitched spine. The three sizes are pocket (64 pages), large (80 pages), and extra large (19 by 25 cm (7.5 x 9.75 inches); 120 pages); each size comes in ruled, squared, or plain varieties.
  • Reporter notebooks are similar to the standard notebooks, except that they are bound at the top instead of on the side. They come in pocket and large sizes, and in ruled, squared, and plain styles.

City Notebooks

In May 2006, Modo & Modo announced the production of the new City Notebooks line of Moleskines.

These notebooks are based around one major world city, and will serve as a self-written guidebook to that city. The books are in the 3.5 by 5.5 inches (9×14 cm) size, with 228 pages and three different-colored ribbon placemarkers. They include an overall map of the city, as well as large-scale maps of areas within the city, and an index of streets. There are blank pages for notes, as well as removable sheets for exchanging messages and transparent sticky sheets to use as map overlays.

A tabbed section has tabs for: "Food: Places, legends, recipes", "Drinks: Bars, wineries, stories", "Sleep: Places, dreams, adventures", "People: Names, faces, encounters", "Places: Info, shopping, art", and "Books, movies, music." In addition there are five blank tabbed pages and a sticker set of labels including fifteen with printed labels, and twenty blank labels for you to make up your own headings.

City Notebooks are being released in batches as follows:

October 2006
Amsterdam, Barcelona, Berlin, Dublin, London, Madrid, Milan, Paris, Prague, Rome, Vienna and Lisbon.
Spring 2007
Boston, New York, San Francisco and Washington, D.C..
Fall 2007
Chicago, Los Angeles, Montreal, Seattle, Florence and Venice.
2008
Athens, Beijing, Brussels, Copenhagen, Frankfurt, Hong Kong, Istanbul, Kyoto, Miami, Munich, Philadelphia, St. Petersburg, Stockholm, Seoul, Shanghai, Singapore, Taipei, Tokyo, Torino, Toronto, Vancouver, and Zurich.

Volant Relaunched

Volant notebooks were similar to the Cahiers, but without the back pocket. They had soft covers which unlike the Cahiers were coated with the same oilskin material as the standard Moleskines. They came in ruled, squared, plain, and address book varieties, and in pocket (64 pages) and large (80 pages) sizes.

These are being relaunched in 2008 and will be available in a range of colours.

Moleskine production

The Moleskine products are assembled/stitched in Italy, printed in China since 2006. Details printed on the external label band indicate these changes.

The below only refers to the USA: On notebooks released up through 2006, the band read: "Kikkerland Design Inc. 423-427 West 127th Street New York, NY 10027 - www.kikkerland.com." As of 2006-2007, the band now adds the following: "Printed and bound in China" and "Designed and assembled in Italy".

In late 2006, Laura Kellner, a representative of Kikkerland Design, Inc., the U.S. distributor of Moleskine products, confirmed changes to the product label and packaging, elaborating "...the changes that have occurred are the labeling to include Made in China, the [label] band has changed in the last couple of years (color coding the different styles), and the insert story has been updated from time to time with new product information, the newest books now have a quality control number."

For the rest of the world — where most Moleskines are sold — the band has not changed.

References

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External links

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